OK, you’ve set your business goals for 2021 right? The next step is looking at your marketing and creating a launch/promotional calendar. When…
Marketing
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Marketing
5 Website Copy Mistakes you Don’t Even Know You’re Making
by Rashida Tayabali November 6, 2020There are 1.95 billion websites on the Internet today. Would your website stand out and persuade the person to buy what you’re selling?…
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As business owners it’s important that we conduct research. We need to know what our customers think about our brand, products and service.…
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If you’re a business owner trying to do it all – including managing your website and writing your own content – then I…
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Warren Buffet says by investing in improving your communication skills; you increase your “value by at least 50%”. At the same time, Richard…
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I don’t know about you but every time I see someone asking to collaborate or mentioning they’re collaborating I have to control my…
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Scenario: You meet someone at an event, chat to them and begrudgingly hand over your business card, so you don’t appear rude. The…
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Why are online reviews important? One word (well, acronym, if you must): SEO. Impact on Local Search Results RankingOnline reviews have a direct impact…
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BusinessMarketing
Why You Should Be Contemplating Publicity as a Business Owner
by Nicole Ashby January 10, 2020It’s a funny old world sometimes. We know what we should be doing and even when we have people to show us and guide…
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Aside from bearing your digital identity, your website connects you with your audience. It is how you draw them in. You probably…